We're on a mission to revolutionise human potential through AI-powered profiling.
See how predictive profiling transforms understanding customers, hiring, coaching, and team success.
Problem:
Most coaching programs are built on insight, not infrastructure. Coaches deliver transformation one-to-one but struggle to scale their method without losing depth. Meanwhile, clients complete multiple disconnected assessments, each building someone else’s brand, not yours.
Struggling to stand out or own your IP?
How do I stand out when everyone’s using the same tools? Why am I paying per test to grow someone else’s business? How do I turn my intellectual property into a digital asset that earns while I teach? How can I deliver more transformation without more hours?
Cost OF NOT SOLVING IT:
Relying on legacy tools keeps your brand invisible and your profit margins thin. Most coaches lose $10k–$40k per year licensing external assessments. Without your own profiling system, your IP remains trapped in notebooks and workshops, unscalable, unmeasurable, and unprotected.
Problem:
You're stuck still guessing who your best customers are. You spend thousands on ads, tweak landing pages endlessly, and hope something sticks, but the real issue isn’t the funnel, it’s the fit. Traditional marketing tools track clicks, not psychology. They can’t tell you why people buy, how they decide, or what language converts each segment.
Unsure what path fits your strengths?
Why did that lead ghost me after showing interest? Why does one campaign explode while another falls flat? Which clients are actually worth nurturing, and which will waste my time? How can I attract people who already align with what I offer?
Cost OF NOT SOLVING IT:
Marketing budgets burn without clear feedback on who converts and why. Sales teams waste hours chasing low-fit leads. Customer relationships start misaligned and end prematurely. Predictable growth stays out of reach because no one’s reading the behavioural signals.
Problem:
Hiring still feels like a coin toss. CVs and interviews reveal skills, not behaviours. You don’t find out who someone truly is until they’re six weeks in and costing you time, money, and momentum. Traditional psychometric tools try to solve this but are static, expensive, and disconnected from your real workflow.
Tired of rear-view engagement data?
Did we just hire another wrong fit? Why does one star performer thrive while another burns out? How can we measure fit without relying on gut instinct? Why does “culture fit” always feel like a gamble?
Cost OF NOT SOLVING IT:
Bad hires cost up to 150% of annual salary in lost productivity, training, and morale. Misaligned teams slow innovation and drive disengagement (Gallup’s data shows this drains 9% of global GDP each year). The longer you rely on traditional hiring, the longer you bleed cash, time, and trust.
Problem:
Teams don’t fail because of talent; they fail because of chemistry. Even great people clash when communication styles, decision-making patterns, or blind spots collide. Traditional team-building is reactive, fixing what’s broken instead of designing what works.
Worried your next hire won’t fit?
Why are some teams thriving while others fall apart? Who’s burnt out, and who’s quietly disengaging? Are we really using people’s natural strengths, or forcing them into the wrong roles? How do we build a culture that performs without constant firefighting?
Cost OF NOT SOLVING IT:
When roles and rhythms misalign, you lose productivity, trust, and top performers. Every unclear handoff creates frustration. Every ignored blind spot turns into burnout. Over time, engagement plummets, turnover rises, and leadership starts managing symptoms instead of strategy.
$8.8 trillion is wasted globally every year because we don't understand people enough.
ProfileTest.ai transforms static assessments into predictive systems that guide decisions. From recruitment to coaching, from team design to client fit. We help you put the right people in the right place, at the right time.
Smarter Hiring
Stronger Teams
Better Coaching Outcomes
Better Decisions
Modules explained in outcomes (not features):
Build in days, not months: Create your own branded profiling tool.
Predict outcomes: Spot success and risk before you commit.
Design teams: Map strengths, blind spots, and coverage gaps.
Coach with clarity: AI-generated reports and scripts guide every session.
Stay ahead: Happiness dashboards and burnout early warnings.
Enterprise-ready: Jack, our AI co-pilot, handholds managers through real-time decisions.
Best for small businesses and coaches profiling around 5 people per month who want a fast, low-cost entry point.
Save 25% on annual (save $1,491).
Monthly group mastermind to secure a solid ROI (worth $2,997).
Only $3 per completed test (instead of $50).
Custom-built 4 frequencies Signature System, with up to 9 questions, branded reports, graphics and logos (worth $4,997)
Custom subdomain (worth $47).
CRM data account (worth $1,200).
Test funnel build (worth $797).
Funnel behaviour analytics (worth $97).
Tema App product listing (access new markets worth $970).
Under 2 weeks to launch.
This Starter Package is worth $12,397 for only $497/month. Expected ROI $10k+/month.*
*Average of our current clients' revenue at this level.
Best for SMEs, training organisations, and consultants profiling 15+ people per month who want full ownership and maximum profit.
Everything in Starter System (worth $12,105).
Monthly one to one mentoring to 10x ROI within 12 months (worth $9,997).
Only $1 per completed test (instead of $100).
Upgraded Signature Profiling System to Full 4-frequency & 8-profile test (training & pathways), up to 25 questions (worth +$7,997)
Complex funnel development (worth +$4,497)
Under 4 weeks to launch.
This Pro Package is worth $35,597 for only $997/month. Expected ROI $25k+/month.*
*Average of our current clients' revenue at this level.
Best for corporates, universities, and large networks with high-volume profiling needs and demand for predictive analytics.
Everything in Starter and Pro
Multi-tools, multi-language, multi-region deployment
Predictive hiring & role-fit analytics
Happiness Score & blind-spot dashboards
Advanced integrations (HRIS/ATS: Workday, Bullhorn, Zoho, etc)
White-labelling & advanced reporting
Strategic consulting & roadmap influence
“Profiling became a profit centre, not a cost."
— Terri Vincent
“I replaced three tools with one — everything became simpler and more powerful.”
— Chandell Labbozzetta
“We now lead with data-backed confidence.”
— Reliable Trading Circle
Team Puzzle Discovery Assessment
A leadership and team profiling system built to replace multiple fragmented tools. Designed for HR leaders and coaches to reduce friction, map strengths, and align people with their natural roles.
The Imposter Syndrome Test
Created as a fast, relatable entry point for coaches and entrepreneurs. Designed to uncover hidden confidence blockers and provide immediate insights for personal growth and client conversations.
The Influence Mode
Built for founders, thought leaders, and executives who want to amplify their visibility. Designed to identify your natural influence style so you can shape movements and lead with authority.
TrueAlign Canine Personality Profile Test
A fun yet powerful tool using canine archetypes to make behavioural insights accessible. Designed for teams, schools, and coaches to improve communication, teamwork, and self-awareness in an engaging way.
Most legacy tools give you a static report that feels insightful in the moment but doesn’t change what happens tomorrow. They are vendor-owned, meaning you’re renting their IP and paying per test, often at $50–$100 each.
ProfileTest.ai flips this:
> You own the system, data, and brand – no ongoing licence or token fees.
> Predictive outcomes, not just description – e.g., probability-of-success in a role, burnout risk, or buying style.
> Daily handholding via Jack (AI co-pilot) – turning insights into scripts, interview questions, and nudges that leaders and coaches can use immediately.
> Scalability – instead of one-off PDFs, you have a branded, living system that can be embedded into hiring, onboarding, coaching, and sales funnels
Why not just use a survey platform like Culture Amp or Predictive Index?
Survey-based HR SaaS platforms focus mainly on rear-view data: employee engagement surveys, dashboards, and pulse checks. Useful, but they often tell you how people felt last quarter, not what will happen next. Engagement globally is just 23% according to Gallup (2025), and disengagement costs $8.8T annually. Surveys alone aren’t solving it.
ProfileTest.ai provides forward-looking signals: who’s about to burn out, which team will struggle, how a candidate will perform in 90 days. Instead of vendor templates, we let you customise your own system in your language, for your context. And because you own the IP, there’s no risk of your clients being remarketed to by someone else
Profiling has always been about understanding people, but the stakes are higher now:
> Bad hires cost between 50–150% of annual salary in lost productivity, recruitment, and attrition.
> Over 70% of employees dislike their work, creating stress, disengagement, and turnover.
> Indeed’s Work Wellbeing data, from 30M+ surveys, shows happiness, purpose, and stress directly link to retention and performance.
> NCDA highlights that career fit is foundational for long-term success.
ProfileTest.ai makes profiling a core business system – one that directly protects profit, reduces waste, and boosts wellbeing.
Legacy tools lock you into per-test pricing ($50–$100 each). For a coach or team leader running even 200 assessments a year, that’s $10k–$40k lost annually to someone else’s brand.
ProfileTest.ai lets you:
> Build once, own forever.
> Run unlimited assessments under your brand.
> Keep 99% of the revenue if you charge for them.
> Turn profiling from a cost centre into a profit centre (e.g. Team Puzzle scaled to full teams and became part of the brand identity)
Traditional builds take 6+ months and cost $50,000+ with consultants and agencies. With ProfileTest.ai’s MindCanvas Design™ process:
> Plug & Play pathway: live in a few days.
> Partnership or Signature pathway: 3–4 weeks for a full, branded system with reports, landing pages, and automations.
> Updates are instant – you’re not locked into a static framework.
In proof deployments across 16+ systems, accuracy was validated at around 91% in predicting behavioural outcomes. Unlike generic surveys, we:
Tailor frameworks to context (e.g. logistics leadership vs. team coaching vs. sales funnels). Validate continuously with cohort data. Use explainable AI – every recommendation traces back to clear indicators
No. ProfileTest.ai is not a replacement, it’s an amplifier. Coaches and leaders stay central to interpretation, context, and accountability. The system reduces admin (manual debriefs, licensing, juggling 4–6 tools), freeing you to focus on transformation.
We take safeguards seriously:
> Explainability: Every recommendation is traceable.
> Human oversight: Practitioners review high-stakes outputs.
> Bias monitoring: Adverse-impact checks across cohorts.
> Data ownership: You control retention, governance, and branding – unlike external platforms that monetise your data
Enterprises: Solve hiring and engagement challenges, reduce costly turnover, and track wellbeing.
Coaches/Consultants: Build a signature system, own your IP, and monetise your expertise.
Educators & Career Advisors: Help students align with the right paths (anchored in NCDA’s mission).
Entrepreneurs & Sales Leaders: Understand client buying patterns, reduce friction, and increase conversions
We see profiling as the predictive layer for all people decisions – embedded into CRMs, HR platforms, and leadership dashboards (Workday, Salesforce, LinkedIn). That’s where disengagement costs ($8.8T) and wellbeing data (Indeed) meet predictive, actionable insights. Invest with us, invest in the future of work.
Stop guessing. Start predicting. Discover how MindCanvas transforms your people decisions.
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